The UWF Recreation and Sports Services R.E.C. (Recruit, Educate, Communicate) Team is organizing an informational poster board campaign to highlight March as the month to walk across campus instead of driving. Marketing will begin in mid-February to educate the University community on the upcoming “March it Out ” campaign.
The R.E.C. Team is marketing this campaign as part of the University’s "Yellow is the New Green" sustainability campaign, which also includes the Yellow Bike Program and was marketed by the UWF Cycling Club through Yellow mugs stating “Yellow is the New Green."
The Department of Recreation and Sports Services has chosen the month of March to highlight the benefits of walking to your campus destinations instead of driving. On March 18th the R.E.C. Team, in conjunction with Fitness and Wellness, will be providing the campus community with a poster board presentation to highlight both the physical and ecological benefits to Marching it Out!
Visit our table on Wednesday, March 18th from 10am-1pm in the Commons Concourse and 4pm-6pm in the HLS Facility Lobby. Free lanyards will be available while supplies last, courtesy of a grant awarded by Pearson Students.
A poster board presentation will be created highlighting statistics related to walking from popular campus locations, versus driving to and from said locations. Statistics will include distances, number of calories burned, as compared to amount of energy (gasoline) consumed by driving. Emphasis will be placed on personal health and wellness, as well as sustainability and energy reduction.
UWF is currently developing a sustainability initiative, recently joining AASHE, hiring a Sustainability Coordinator, and preparing to sign the President’s Climate Commitment. This event will further promote “Yellow is the New Green” by providing bright yellow lanyards to students, which will possess the Pearson logo, the Yellow website, and the “Yellow is the New Green” slogan. In addition to the Yellow Bikes and reusable mugs, the lanyards will promote university’s mission to model sustainability.